Lawyer Marketing: Attract new clients with dignity. Here’s how.
Welcome to the
LAWYER MARKETING ADVISOR
Discover how you can attract new clients, increase referrals, strengthen client loyalty and build your image as an authority without selling.
Introducing
THE RYDER METHOD OF
EDUCATION-BASED MARKETING
The American Marketing Association featured this innovative method on the front page of its national publication, MARKETING NEWS. In the next few minutes, you’ll discover how you can profit from this unique and powerful method. Read on and discover how to attract all the clients you want -- without hurting your image -- using this dignified marketing method.
Hi! Welcome to My Web Site.
My name is Trey Ryder. I’m a marketing consultant. I specialize in Education-Based Marketing for lawyers.
My marketing method is dignified, efficient and effective because it gives your prospective clients what they want -- information and advice -- and removes what they don’t want -- a sales pitch. Without exaggeration, it’s the most powerful, persuasive and profitable method I know. And now I’m pleased to share it with you.
To start, I did you a favor. This Internet site does not contain complex graphics that take a long time to download. Instead, I created this site so you can find the information you want without delay -- and so you can reach me quickly and easily if you’d like to learn more.
Now, may I ask a favor in return? Please add your name to my confidential e-mail list of lawyers. When you join my private e-mail list, you’ll receive proven law marketing tips. Practical advice. Informative articles. Advance notice of seminars. Pre-publication offers of cassette tape programs. Notice of marketing services for lawyers. And more.
You’ll be glad to know you can join and remain on this list for free. And if you ever want off this list, I’ll remove your name immediately.
To join, just fill in your name and e-mail address here, then click “Submit”.
Also, please know that I’m always interested in your questions and comments. So please don’t hesitate to drop me an e-mail. I’ll be happy to help you in every way.
Thanks!
Trey
E-Mail: trey@treyryder.com
For a fast response:
No Time For Marketing? Click Here.
Editor’s choice:
You’re invited to choose from these fact-filled articles:
What is Education-Based Marketing?
17 Fatal Marketing Mistakes Lawyers Make
How to Build Your Law Practice with Dignity
How to Use Education to Market Legal Services with Dignity
High Pressure vs. Dignity Depends on How You Use the Three Cons
Hot Prospects Turn Cold, Build Defenses When You Look Like a Salesperson: Here’s a Checklist of Do’s and Don’ts
How to Interview Prospective Clients: Focus on Their Problems and Your Credibility for Success
11 Brochure Mistakes Lawyers Make
Marketing Secrets of Superstar Lawyers
How to Create an E-mail Law Alert: Powerful Marketing Tool Replaces Printed Newsletters
19 Secrets That Increase Response to Ads - PLUS How to Advertise cassette tape program
Specific Facts Build Powerful Marketing Arguments
Estate Planning: Marketing Your Services, 29 Costly Mistakes Lawyers Make
Free and Open Access: Key to Building and Maintaining Client Relationships
11 Business Practices That Undermine Your Marketing Program and Trash Your Reputation
15 Business Card Sins Lawyers Commit
17 Ways to Increase Your Materials’ Readership and Response
Design Your Client Agreement as a Legal and Marketing Document
How to Market Other Practice Areas Within Your Firm
How to Troubleshoot Your Marketing
Program
Hidden Persuaders:
Keep These In Your Desk Drawer For Use On A Moment’s Notice
E-mail Gives You
A Big Edge With Prospects -- But Only If You Respond Quickly
First Impressions
Convey Your Image, Even If You Don’t Want Them To
“You May Not Believe This,
But…” 9 General Rules for Marketing Legal Services
How to Charge More Than Other Lawyers
and Attract Better Clients
19 Steps to Building a Nationwide
Law Practice
Define A New Niche To Seize A Big
Competitive Advantage When Marketing Legal Services
How To Prevent Problems With Returned
Phone Calls
Make Yourself Scarce and You’ll Attract
More Clients
Credibility, Value and Appearance
Key to Boosting Seminar Attendance
Secrets of a Powerful Law Firm
Web Site
Your Marketing Efforts Sink, Swim, or Soar Depending on
How Well You Satisfy the “Big C”
Would You Like to Achieve Marketing Results Like These?
Read What Lawyers Say About Education-Based Marketing
Marketing resources for lawyers:
Free Lawyer Marketing Alert.
Read comments from lawyers.
Free Marketing Articles, By Request
Free copy of 7 Secrets of Dignified Marketing
Free answers to your marketing questions or problems
How to hire help with your marketing:
19 Important Points To Consider Before You Select a Marketing Program
14 Important Points To Consider Before You Hire a Law Marketing Consultant
19 Tough Questions To Ask a Marketing Consultant Before You Write a Check
What Are Your Marketing Objectives?
Trey Ryder’s marketing programs and services:
Meet Trey Ryder: Biography and Photograph
Marketing Services and Fees
Lawyers: Complete Details About Marketing Programs, Including Frequently Asked Questions
Here’s How You Can Reach Me
Resources for the media:
Special Services for Editors, Reporters and Writers
This Web site is always under construction. This animation shows how hard I work diggin’ and sweatin’ to make this site better and better. If you have something you’d like to see on these pages -- or if you’d like to share your comments and opinions about this site -- I’d love to hear from you. Please send your e-mail to trey@treyryder.com. Thanks.
Thanks for coming! I hope you’ll return soon.
Please tell your friends and colleagues about this site.
Trey Ryder LLC
P.O. Box 2115
Payson, Arizona 85547-2115
Voice 888-873-9793 Fax 928-468-2000
This web site is provided as an educational service by Trey
Ryder LLC.
If you have questions or comments, you’re invited to contact Trey at trey@treyryder.com
or 1-888-Trey Ryder (1-888-873-9793). All contents on this web site
Copyright © 1999-2005 by Trey Ryder LLC. All rights reserved.